Meet the Team

The Nurse Nutritionist in Rochester

Rochester Weight Loss SpecialistBarb Goshorn, BSRN MSACN has had a lifelong passion for nutrition and a healthy lifestyle. She is a registered nurse with over 33 years of clinical experience. While pursuing a graduate degree in nursing she did a lot of soul searching and decided to follow her true passion, switched direction, and obtained her Master’s degree in Applied Clinical Nutrition (MSACN) making her Rochester’s only “Nurse Nutritionist”.

Barb’s focus is on her clients and inspiring them so they can essentially change their lives.  She loves educating and empowering people so they can feel in control of their lives and health. Her experience in the medical field as well as her knowledge of foods, nutrition, diseases, vitamins, and herbs allows her to meet each client’s unique goals. She looks at each client as an individual and is committed to improving their health through education, support, and positive guidance. She offers nutritional counseling to those interested in positive health promotion as well as those with food related illnesses.

What Drove Me To My Passion

During my teen years, I had an unhealthy relationship with food. I was overweight and unhappy and used food to soothe my emotions. Eating simple carbohydrates like donuts, cookies, and bread would make me feel better for a short time but then my emotions would plummet and I would have to eat more carbohydrates to feel better again. When I ate healthy food, I felt more energetic, my emotions stabilized, and I didn’t binge eat. It was a profound moment when I realized that real food and my emotions were inherently linked.

In 1980, I was a college freshman and my goal was a degree in nutrition. When I met with career counseling, I was told that “I would never get a job as a nutritionist”, and should be a nurse instead. Employment in nursing was guaranteed and a nurse was, “kinda, sorta like a nutritionist.”

I did become a nurse and later studied graduate nursing, but never stopped thinking about nutrition. Finally, at the age of 47, I went back to school and received my master’s degree in Applied Clinical Nutrition. It took 30 years and a lot of detours along the way, but I finally became “The Nurse Nutritionist,” I always dreamt of becoming.

Today more than ever, good nutrition is the foundation for good health. The staggering epidemic of obesity, diabetes, heart disease, arthritis, and cancer all have at their core a nutritional imbalance. Misinformation and contradictions compound the problems. I can show you that eating well improves your health emotionally and physically. My goal is for you to thrive and not just survive!


Office Hours


7:15 am-12:00 pm

2:00 pm-6:15 pm


4:00 pm-6:00 pm


7:15 am-12:00 pm

2:00 pm-6:15 pm


7:15 am-12:00 pm

2:00 pm-6:15 pm







  • "My Experience with Goshorn Wellness Center has been outstanding! I worked with Barb Goshorn and followed her advice for the Shape ReClaimed program. Not only did I lose weight, but I reduced my medications and my arthritis pain is minimal. I feel great!!"
    - G.P.
  • "HI! I'm writing on behalf of my husband Bob who I "dragged" to see Barb on the referral of a friend at work. My husband has been overweight for years with no continued success on diets. He started the shape reclaim program and has lost almost 100 pounds in 8 months - AMAZING!!!! He looks and feels so much better! He is currently off ALL medications! And the best part - he doesn't snore anymore! With Barb's help we learned how to grocery shop and read labels, how to cook and eat healthy. Barb is so enthusiastic and supportive. The entire office is very friendly and professional. Meet Barb and change your life!"
    - Dawn L.
  • "I can’t thank Barb enough for all her assistance in helping me achieve my goal weight!

    I never thought I would get back down to the 120”s! I had tried everything that was out there. I had a drawer full of useless weight loss products that probably sis me more harm that good, not to mention I spent a lot of money on them, all of which was a total waste!

    Not only is Barb a delight to talk to, I have learned so much from her as to how to eat, what to eat and when to eat. Even my husband lost 20 pounds just by following my new found healthy eating habits!

    Thank you Barb!!"
    - Susan N.